Exclusive: Maruti’s New Escudo SUV to Challenge Hyundai Creta – Launch Date, Features & More
Maruti Suzuki, India’s undisputed leader in the small car segment, is now aggressively expanding its presence in the SUV market. The automaker is gearing up to introduce a new compact SUV, likely named the Maruti Suzuki Escudo, positioned strategically between the Brezza and Grand Vitara. Expected to launch during the festive season, the Escudo will take on rivals like the Hyundai Creta, Kia Seltos, and Volkswagen Taigun.
Escudo Name & Market Positioning
Recent trademark filings reveal that Maruti Suzuki registered the “Escudo” name last year alongside “Torqnado.” While Suzuki uses the Escudo badge for the Vitara in markets like Japan, the Indian version is expected to be a fresh offering tailored for local buyers. The SUV will slot between the Brezza (sub-4m) and the Grand Vitara (mid-size), making it a strong contender in the highly competitive compact SUV segment.
Expected Launch Timeline
According to industry reports, the Maruti Suzuki Escudo SUV is likely to debut during the 2025 festive season, capitalizing on heightened consumer demand. It will be retailed through Maruti’s Arena dealership network, ensuring widespread accessibility.
Platform & Design Highlights
The Escudo is expected to be based on Suzuki’s Global C platform, shared with the Grand Vitara. However, it may feature a slightly extended wheelbase for improved cabin space. Design-wise, it could draw inspiration from international Vitara models while incorporating India-specific tweaks for a more premium appeal.
Interior & Features
The cabin is expected to raise the bar for Maruti Suzuki’s offerings with:
✔ Large touchscreen infotainment with wireless Apple CarPlay & Android Auto
✔ Fully digital instrument cluster
✔ Sunroof & ventilated front seats (higher variants)
✔ Premium upholstery & soft-touch materials
Engine & Transmission
The Escudo will likely be powered by Maruti’s trusted 1.5L naturally aspirated petrol engine (seen in the Brezza and Grand Vitara), possibly paired with mild-hybrid tech for better fuel efficiency. Transmission options may include a 5-speed manual and 6-speed automatic.
Safety Features
Maruti is expected to equip the Escudo with:
✔ Six airbags (standard across variants)
✔ ABS with EBD
✔ Electronic Stability Control (ESC)
✔ 360-degree camera (top variants)
Expected Rivals
The Maruti Suzuki Escudo SUV will compete with:
- Hyundai Creta
- Kia Seltos
- Volkswagen Taigun
- Skoda Kushaq
- Honda Elevate
- MG Astor
With aggressive pricing and Maruti’s strong after-sales network, the Escudo could disrupt the segment.
